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Three Moves Ahead Episode 68: Selling Strategy

June 8th, 2010 by Troy Goodfellow · 4 Comments · Industry, Podcast, Three Moves Ahead

ThreeMovesAhead
 

This week, Troy, Julian and Rob are joined by PR pros Joe Ziemer (Triple Point PR, Paradox shill) and Stephanie Schopp (Tinsley PR, Stardock water carrier) to talk about marketing strategy games in this gaming and business environment. Is strategy gaming really dead? How do you find new audiences and keep the old ones? How do PR people deal with media and developers?

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4 Comments so far ↓

  • Javier-de-Ass

    damn that’s a lot of mic noise/crap this time

  • Josemas

    I enjoyed the podcast. For what it’s worth, I thought the PR campaign for Sins of a Solar Empire was great, not sloppy at all, and Blair’s uncensored enthusiasm definitely contributed to the marketing of the game.

  • Tim James

    Where was Ken Levine talking about Mount&Blade?

  • Mauricio

    How is this for a trailer to sell a strategy game?

    http://www.youtube.com/watch?v=bWoBQE995S8

    (Conquest of the Americas) I think it is pretty good, except for the spelling of “Neatherlands” @ 1:00. Ugh.