{"id":836,"date":"2008-01-16T12:15:26","date_gmt":"2008-01-16T16:15:26","guid":{"rendered":"http:\/\/flashofsteel.com\/index.php\/2008\/01\/16\/thq-buys-bhg\/"},"modified":"2008-01-16T12:15:26","modified_gmt":"2008-01-16T16:15:26","slug":"thq-buys-bhg","status":"publish","type":"post","link":"https:\/\/flashofsteel.com\/index.php\/2008\/01\/16\/thq-buys-bhg\/","title":{"rendered":"THQ buys BHG"},"content":{"rendered":"<p>Local strategy game developer Big Huge Games (Rise of Legends, Rise of Nations, Asian Dynasties, Catan) is <a href=\"http:\/\/www.gamasutra.com\/php-bin\/news_index.php?story=16947\">now a wholly owned subsidiary of THQ<\/a> (Company of Heroes, Supreme Commander, Titan Quest, Baby Bratz).<\/p>\n<p>Though this means we probably won&#8217;t see any more of the BHG take on the <em>Age of Empires<\/em> series, and that there will be increasing pressure to turn out a franchise RTS, I can see the motivation here. BHG has been more popular with critics and fellow designers than consumers and hasn&#8217;t had a huge hit of its own since <em>Rise of Nations<\/em>. The easy thing would have been to do RoN II, but they went in a more original direction with <em>Rise of Legends<\/em>. You need to pay the bills and it gets harder to seek out publishers on your own when you are making AAA games and selling less than the design deserves. <\/p>\n<p>Considering BHG&#8217;s long history with Microsoft, it&#8217;s a little surprising that they would go to a publisher with whom they have no real record. Did they go to Microsoft first, only to be told that they already owned Ensemble? I&#8217;ve heard no rumblings of trouble in the relationship, so it&#8217;s unlikely that Redmond didn&#8217;t know this was in the works. Maybe they&#8217;ve been hearing good things about how THQ treats its development arms and wanted a piece of the action.<\/p>\n<p>But while the specifics are a little surprising, the general &#8220;independent developer sells out to bigger publisher&#8221; is not. AAA games are expensive, and Brian Reynolds and Tim Train make AAA games. The RTS world is getting even more competitive with every blockbuster of the year. And I know of more than one genius type developer who started his own company only to find out that he really didn&#8217;t like managing all the day to day business stuff that goes along with success. Sometimes it&#8217;s better to have someone else handle the big picture.<\/p>\n<p>BHG is working on a role playing game at the moment, so here&#8217;s hoping it serves their corporate masters. THQ has published some really good stuff in the last couple of years, as well as a plethora of Disney licensed titles, American Girl games and <em>Juiced<\/em>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Local strategy game developer Big Huge Games (Rise of Legends, Rise of Nations, Asian Dynasties, Catan) is now a wholly owned subsidiary of THQ (Company of Heroes, Supreme Commander, Titan Quest, Baby Bratz). Though this means we probably won&#8217;t see any more of the BHG take on the Age of Empires series, and that there [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"jetpack_publicize_message":"","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false}},"_links_to":"","_links_to_target":""},"categories":[78],"tags":[],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p5GFeQ-du","_links":{"self":[{"href":"https:\/\/flashofsteel.com\/index.php\/wp-json\/wp\/v2\/posts\/836"}],"collection":[{"href":"https:\/\/flashofsteel.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/flashofsteel.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/flashofsteel.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/flashofsteel.com\/index.php\/wp-json\/wp\/v2\/comments?post=836"}],"version-history":[{"count":0,"href":"https:\/\/flashofsteel.com\/index.php\/wp-json\/wp\/v2\/posts\/836\/revisions"}],"wp:attachment":[{"href":"https:\/\/flashofsteel.com\/index.php\/wp-json\/wp\/v2\/media?parent=836"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/flashofsteel.com\/index.php\/wp-json\/wp\/v2\/categories?post=836"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/flashofsteel.com\/index.php\/wp-json\/wp\/v2\/tags?post=836"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}